All About Tourism, who are the event organisers of The Great Food and Drink Festivals which are set to take place all over the East Midlands, are using their shows to help raise crucial funds for Macmillan Cancer Support.

The company have decided to give 50p of each ticket sale to Macmillan Cancer Support, in a bid to raise in excess of £20,000. The Great Food and Drink Festivals have been known to attract crowds of over 10,000 people per show and now with more shows this year than ever before, that could mean a lot of money being raised.

Andy Whyles, Event Organiser has stated “The Great Food and Drink Festivals are set to take place all over the East Midlands and with the events getting bigger and reaching a wider audience, it felt like the perfect time to help out such a fantastic charity that does so much for other people in return”

With the minimum expectation of 10,000 attendees at each of these four events, that means a £20,000 target being raised for Macmillan Cancer Support is definitely an achievable feat. Between £15,000 and £20,000 could pay for a fully-kitted Macmillan Information Space, including build costs, IT equipment, furniture and décor. The Space is a partitioned and furnished area within a larger area where information and support can be given to people affected by cancer.

£13,963 could pay for a Macmillan social worker or family support worker for six months. They work with community and social services agencies to help people manage the social and practical problems of living with cancer.

The money raised can go a long way to helping cancer sufferers and their families to come to terms with the illness and try and fight it.